The rise of the tariff-optimized supply chain
In 2025, effective duty rates in some import categories crossed 80%. That's not a policy adjustment. That's a cost environment that no longer resembles the one most supply chains were built for.
This report analyzes over 1 million U.S. customs entries to document what happened next. Not where companies moved their sourcing, but how they changed the way they execute: mode selection, entry structure, route design, duty timing. The adaptations that faded. The ones that didn't.
What's left is a new operating baseline. The full report breaks down the 3 patterns behind it and the capability framework companies are building to compete in a trade environment that may not stabilize.