Modern Order Management for 3PLs

Today’s 3PL is more than a warehouse, it’s the engine powering omnichannel brands. Infios Order Management (OM) gives you real-time visibility, flexible control and quick onboarding so you can serve brands better, scale faster and stay profitable.

Modern Order Management Headerjpg

What are the challenges of modern 3PLs?


Viral launches, one-day delivery expectations and fast-moving marketplaces require more than pallet handling. They demand a modern, modular Order Management System (OMS) that transforms complexity into a competitive edge.

  • Slow brand onboarding - Legacy OMS rollouts take 12–24 months. By then, your brand has moved on. 3PLs need to launch new customers and channels in under 4 weeks.
  • Fragmented order visibility - When inventory data is trapped in siloed ERPs, WMS and storefronts, oversells, stockouts and angry customers follow.
  • Complex multi-channel fulfillment - Managing wholesale, Direct-To-Consumer (DTC), marketplace and subscription flows at once overwhelms traditional systems.
  • Compliance and traceability pressures - Brands expect full lot, serial and shelf-life tracking to support regulations and reduce spoilage-driven margin leakage.
  • Margin erosion from inefficiency - Manual workflows, high integration costs and poor orchestration eat into already thin 3PL margins. 

Built for modern 3PL fulfillment

A modern OMS lets you scale easily. By unifying orders across every channel, providing real-time inventory visibility and automating fulfillment logic, 3PLs evolve from tactical operators into strategic partners that power brand growth.

Fast customer onboarding

Trolley

Real-time ATP visibility

Visibility

Dynamic order orchestration

Functionality

Regulatory-ready traceability

Checklist
Resource Page Image (1)

Key capabilities for 3PLs

From inventory lot control and SKU serialization, Infios OM provides a solution that accelerates operational efficiency for modern 3PLs. With pre-built adapters and integrations, our solution allows modern 3PLs to accelerate onboarding. to continue to grow and scale, driving top-line revenue and maximizing efficiency.

  • Batch & Fair-Share Allocation: Balance orders across brands, customers, and channels to meet SLAs fairly and efficiently.
  • Lot & Serial Tracking: FEFO/LEFO rules ensure compliant, profitable shipments every time.
  • Native iPaaS Integration (1,500+ APIs): Onboard brands fast with prebuilt EDI, WMS, ERP, and marketplace connectors.
  • Dynamic Inventory Segmentation: Serve wholesale, DTC, and marketplace customers from one unified pool.
  • AI-Powered Orchestration: Predictive ETAs, exception handling, and intelligent rebalancing protect promises at scale.

The Infios difference

  • Time to value
    Onboard brands and channels in weeks, not years.
  • Tier 1 3PL capabilities
    Enterprise-grade orchestration for everyone.
  • AI-infused execution
    Predictive ETAs, anomaly detection and automated exception handling built in.
  • Modularity
    Start with what you need: returns, orchestration or inventory visibility and scale as brands demand.
Logo Saddle Creek 420X210

“Modern 3PLs don’t just move pallets—they orchestrate growth. Infios gave us the speed and intelligence to meet brands where they are and help accelerate their growth.”

Steve Congro, Saddle Creek Logistics

FAQs

Our solution is optimized to support fast onboarding (under 4 weeks) of new 3PL customers and scalable to deliver exceptional performance as 3PLs grow.

Yes, our native iPaaS supports over 1,500 integrations out of the box. We offer a variety of different integrations – such as EDI, API, SFTP, JSON and XML as examples. We also offer scripting as needed for customization based on 3PL processes.

3PLs live within the 4 walls of a warehouse but lack the technology to manage the complexities of modern day commerce.

Customers typically see new customer onboarding in weeks, not years, thanks to modular implementation and prebuilt adapters.

Order management for 3PL providers involves coordinating order capture, processing, fulfilment and tracking across multiple clients and systems. It requires handling different order types, service levels and fulfilment rules within a single operation.

Unlike single-brand retailers, 3PLs must manage this complexity at scale for multiple customers and stakeholders. The goal is to deliver consistent and accurate execution across all clients.

3PLs manage multi-client orders by using centralized platforms that separate client data while maintaining operational control. These systems allow each client to have unique workflows, inventory rules and integrations. This reduces complexity and avoids cross-client data issues. A unified approach improves scalability and efficiency.

Leading 3PLs typically focus their tech stack on a warehouse management system (WMS) for physical warehouse execution and an order management system (OMS) for multi-channel order orchestration, connected through an integration layer that handles EDI, API and SFTP data exchange with brand clients' ERP and e-commerce systems.

The WMS manages picks, packs and inventory position within a single facility; the OMS handles order routing decisions, inventory allocation across clients, SLA enforcement and customer-facing order visibility. 3PLs that manage multiple facilities get the benefits of leveraging an OMS to view inventory across all nodes.

3PLs that rely on the WMS alone to handle order management functions frequently find themselves building manual workarounds for multi-channel allocation, returns and client reporting, which erodes the operational margins.

Agentic AI in a 3PL context moves beyond rules-based automation by autonomously monitoring fulfillment state across all active client accounts, identifying where an exception (an inventory shortage, a carrier delay, an SLA at risk) is developing, evaluating the available response options and executing the appropriate action without waiting for a planner to review a report.

The scale advantage compounds as the number of brand clients grows: a 3PL managing 50 clients cannot staff 50 exception queues, but an agentic system can monitor all of them simultaneously and escalate only the cases that require human judgment.

This shifts the 3PL's operational model from reactive exception management to proactive risk mitigation, which is a meaningful competitive differentiator in a market where client retention depends on consistent SLA performance.

Footer1

Transform your operations into a modern 3PL by leveraging Infios OM.