Rob Frieman

Chief Innovation Officer, URBN

Robf URBN

About Rob

Rob Frieman is the Chief Information Officer of URBN, the parent company of consumer brands including Urban Outfitters, Anthropologie, Free People, and Nuuly, leading global technology across a wide range of disciplines. He brings long-standing leadership experience across multiple industries and drives a culture centered on creativity, innovation, and long-term platform thinking, championing the practical use of modern engineering and AI to elevate customer experience and operational speed across URBN's multi-brand retail network.